The Lazaro Lifestyle Media Blog

What factors do you put into account when creating a sales funnel for your medical practice?  Is a value ladder one of those components, or

It’s impossible for a business to fully realize its lead generation goals without a well-structured landing page. As such, if you don’t have one, and

The advertising and marketing space has experienced significant changes since the inception of the internet. Today, companies do not only rely on traditional marketing efforts

Have you ever had a marketing company run a paid ads campaign for your practice that didn’t go as planned, and you decided never to

Many things have changed in the world of business over the years, particularly since the inception of the Internet. Today, a business can hardly thrive

Your medical practice cannot tag behind others when it comes to enjoying the benefits of an online presence. Investing in an online presence means spending

The most successful marketers/brands take the time to understand their prospects. An in-depth understanding of your prospects significantly determines your conversion rates from the get-go.

When Facebook came into being, I bet no one would have imagined the magic it would bring to the world of business. Perhaps no one

To say that social media has changed our way of life is an understatement. Since its inception, it is consistently shaping the way we receive

If there is something that med spas and health clinics cannot afford to ignore in the world of marketing, it’s having an effective online presence.

  Most local businesses rely on word-of-mouth referrals to get customers. According to a survey, 85 percent of small business owners said customers learn about

Local businesses such as roofers are quickly turning to search engine optimization in an effort to boost their brand awareness and get new customers.  This

Why do small businesses need a website? Well, 97% of people learn more about a local company online than anywhere else, yet, less than two-thirds

Are you struggling to rank in Google? Most people can struggle even with great content and optimized pages, but where could you be failing? Your

How can you improve your website’s on-page SEO?  The truth is that, apart from creating compelling content, you also need to optimize your website for

What if I told you that keyword research is the most important step for an SEO campaign? Keywords form the foundation of any SEO or

If you are a small business owner that services the city you are located in, you likely depend on a lot of foot traffic to

You already know the importance of having a website for your business. It puts you in front of millions of online users from every corner

For your business to survive in today’s competitive market, it is imperative that you incorporate quality Search Engine Optimization, popularly known as SEO. Unfortunately, many